Book Marketing Bestsellers Home



Real Fast Book Marketing

1001 Ways to Market Your Books
Chapter 16:
Selling to Schools and Libraries

These are the most up-to-date addresses we have for the companies and services listed in the Sixth Edition of 1001 Ways to Market Your Books.

If you find that any addresses are incorrect or you discover additional information (email, website, etc.), email me at JohnKremer@bookmarket. com. We will incorporate any changes as soon as possible into these listings. Thank you.


Educational Dealer, Fahy-Williams Publishing, 171 Reed Street, P.O. Box 1080, Geneva, NY 14456; 315-789-0458; 800-344-0559; Fax: 315-789-4263. Web: http://www.eddealermagazine.com. Tina Manzer, Editorial Director. Email: tmanzer@fwpi.com. Published five times per year and sent to retailers of school supplies. They also publish edplay (a bimonthly magazine for specialty toy and game stores) and Art Materials Retailer (a quarterly magazine for art supply stores).

National School Supply and Equipment Association, 8300 Colesville Road #250, Silver Springs, MD 20910-3243; 301-495-0240; 800-395-5550; Fax: 301-495-3330. Email: nssea@nssea.org. Web: http://www.nssea.org.

School, Home, & Office Products Association, 3131 Elbee Road, Dayton, OH 45439-1900; 937-297-2250; 800-854-7467; Fax: 937-297-2254. Email: info@shopa.org. Web: http://www.shopa.org. International Shopa Show: September 26 to 28, 2005 in Las Vegas, Nevada. 600 exhibitors, 13,000 attendees.

Scholastic Book Fairs, 1080 Greenwood Boulevard, Lake Mary, FL 32746; 407-829-7300; 800-874-4809. Web: http://www.scholastic.com/bookfairs. Ms. Pat Corbin, Director of Product Development. A division of Scholastic (see book club division below), this company bought out the assets of Pages School Book Fairs.

Scholastic Book Services, 557 Broadway, New York, NY 10012; 212-343-6100; 800-724-6527; Fax: 212-389-3063. Web: http://www.scholastic.com.

Kaleidoscope Marketing Group, 843-853-9700. In-school (K-12) programs: sampling, premiums, contests, research, etc.

Paperbacks for Educators, Shirley Cline, Catalog Editor, 426 W. Front Street, Washington, MO 63090-2103; 636-239-1999; 800-227-2591; Fax: 636-239-4515. Email: paperbacks@usmo.com. Web: http://www.any-book-in-print.com.

Social Studies School Service, Irwin Levin, President, 10200 Jefferson Boulevard, P.O. Box 802, Culver City, CA 90232; 310-839-2436; 800-421-4246; Fax: 310-839-2249. Email: access@socialstudies.com. Web: http://www.socialstudies.com.

Book Wholesalers, Inc, now owned by Baker & Taylor. 800-775-1800.

Sundance Publishers, Anne Sterling, Buyer, One Beeman Road, P.O. Box 740, Northborough, MA 01632-0740; 508-571-6500; 800-343-8204; Fax: 508-571-6510. Email: info@sundancepub.com. Web: http://www.sundancepub.com. A division of Haights Cross Communications, 10 New King Street, White Plains, NY 10604; 914-289-9400; Fax: 914-289-9401. Web: http://www.haightscross.com.

School Bookings, Linda Radke, Five Star Productions, P O Box 6698, Chandler AZ 85246-6698; 480-940-8182; 866-471-0777; Fax: 480-940-8787. Email: info@schoolbookings.com. Web: http://www.schoolbookings.com. Connects authors and illustrators with schools.

6,900 High Schools: Downloadable Excel data file -- Free!


College Marketing

Savant Books, Penelope Grows, Etobicoke, Ontario, Canada; 416-231-6119; Fax: 416-231-5114. Email: savantbooks@primus.ca. Distributes to colleges in Canada and the U.S.

Tichenor College Textbook Company, 5005 N. State Road 37 Business, Bloomington, IN 47404-1626; 812-332-3307; 800-367-4002; Fax: 812-331-7690. Email: tichenor@tctcbook.com. Web: http://www.tctcbook.com. “We are a full-service wholesale company that has provided quality new and used textbooks to the academic/college community for over 40 years. We have an inventory of over 50,000 titles, and we serve over 1,000 private and institutional college bookstores across the U.S. and Canada.”

Association Book Exhibit, 8727A Cooper Road, Alexandria, VA 22309; 703-619-5030; Fax: 703-619-5035. Email: info@bookexhibit.com. Web: http://www.bookexhibit.com.

National Association of College Stores, 500 E. Lorain Street, Oberlin, OH 44074; 440-775-7777; 800-622-7498; Fax: 440-775-4769. Web: http://www.nacs.org. Camex trade show future dates: http://www.nacs.org/public/events.

Follett College Stores, Evelyn McElroy, Follett Higher Education Group, 1818 Swift Drive, Oak Brook, IL 60523-1576. Email: emcelroy@fheg.follett.com. Web: http://www.fheg.follett.com. Corporate headquaters: 2233 West Street, River Grove, IL 60171-1895; 708-583-2000; 800-621-4345; Fax: 708-452-9347.

Barnes & Noble College Bookstores, 120 Mountain View Boulevard, Basking Ridge, NJ 07920; 908-991-2665. Email: slarrison@bncollege.com. Web: http://www.bncollege.com. B&N operates many college stores. For a list of B&N college stores, contact their vendor relations at 212-539-2300.

Market Data Retrieval,1 Forest Parkway, Shelton, CT 06484-6147; 203-926-4800; 800-333-8802; Fax: 203-926-0784. Email: mdrinfo@dnb.com. Web: http://www.schooldata.com. Also offices in Chicago and San Francisco. School lists. “MDR acquired the education assets of MKTG Education Services, formerly known as CMG. Effective July 6, 2007, all prior MKTG Education Services' account management, customer service, and data assets will be managed and fulfilled by MDR. This investment gives our customers the most extensive coverage and the highest quality information available today across the K-12, College, Early Childhood, and Library markets.”

Campus Dimensions, 1717 Arch Street, 33rd Floor, Philadelphia, PA 19103; 800-592-2121; Fax: 215-568-1701. Web: http://www.cdicccc.com.

The College Kit, The Gigunda Group, 540 N. Commercial Street, Manchester, NH 03101; 603-314-5000; Fax: 602-314-5001. Email: info@gigundagroup.com. Web: http://www.collegekit.com or http://www.gigundagroup.com. Campus event marketing, co-op sampling programs, product sampling, custom promotions.

360 Youth, 151 West 26th Street, New York, NY 10001; 212-244-4307; Fax: 212-244-4311. Email: marketing@360youth.com. Web: http://www.360youth.com. MarketSource, Cass Communications, YouthStream Media, and Market Place Media have all been incorporated into 360 Youth, a division of Alloy which targets young adults, the military, and multicultural markets.

American Campus Company; 757-624-8448. Email: brianfacc@aol.com. On-campus poster campaigns for 3,200 campuses.

Campus Party, 201 Spring Garden Street, Philadelphia PA 19123; 215-320-1810. Email: info@campusclients.com. Web: http://www.CampusClients.com. A national college media broker with the ability to market products and services to 15 million students at 3,500 colleges.

Hogan Communications, 150 E. Olive Avenue #208, Burbank, CA 91502; 800-235-1033. Email: email@hogancommunications.com. Web: http://www.hogancommunications.com. Preview Theater is a 10-minute monthly production featuring previews of new motion pictures prior to their national release. Now in its 14th year, it is shown in over 300 college theaters nationwide, with projected impressions of over 1.2 million students per month. Four 30-second commercial spots are available in each show. Preview Theater offers the opportunity for product sampling, couponing, distribution of movie posters, t-shirts and other premium items.

Student Marketing Group, 300 Merrick Road #206, Lynbrook NY 11563; 516-593-8877; Fax: 516-593-4705. Email: info@studentmarketing.net. Web: http://www.studentmarketing.net. Direct marketing lists from pre-schoolers to high schoolers to college-bound seniors.


2,224 Public Libraries Data Files — Libraries still buy books. Don’t ignore this important market for your books. Features the top 2,224 general public libraries, with library name and address only. No phones, faxes, or emails. Can be addressed to any department. You will be able to download six different formats (your choice of one or all) as well as an information sheet to let you know what is contained in the various data file formats (Microsoft Access, Microsoft Excel, comma-delimited ASCII, tab-delimited ASCII, dBase, and rich text format). Data file download, $40.00.


Library Marketing

DM2, 2000 Clearwater Drive, Oak Brook, IL 60523; 800-321-4958; Fax: 630-288-8390. Web: http://www.dm2lists.com. Formerly Cahners Lists.

American Library Association, 50 E. Huron Street, Chicago, IL 60611; 312-944-6780; 800-545-2433; Fax: 312-440-9374. Web: http://www.ala.org. ALA Convention: June 12 to 27, 2007 in Washington, DC.

Micromedia, 20 Victoria Street, Toronto M5C 2N8, Ontario, Canada; 416-362-5211; 800-387-2689; Fax: 416-362-6161. Email: info@micromedia.ca. Web: http://www.micromedia.ca.

Special Libraries Association, 331 S. Patrick Street, Alexandria, VA 22314-3501; 703-647-4900; Fax: 703-647-4901. Email: sla@sla.org. Web: http://www.sla.org.

Open Horizons, P.O. Box 2887, Taos NM 87571; 575-751-3398; Fax: 575-751-3100. Email: info@bookmarket.com. Web: http://www.bookmarket.com.

Cataloging Distribution Service, Library of Congress, Washington, DC 20541; 202-707-6100.

Quality Books, Jenny Kzamme, Vendor Relations Department, 1003 W. Pines Road, Oregon, IL 61061-9680; 815-732-4450; 800-323-4241; Fax: 815-732-4499. Email: info@quality-books.com. Web: http://www.quality-books.com. Wendy Steck, Manager of Publishers Relations. Email: wendy.steck@qualitybooks.com.

Unique Books, Mike Kirchoff, Product Development, 5010 Kemper Avenue, St. Louis, MO 63139; 314-776-6695; 800-533-5446. Email: uniquebks@aol.com. Web: http://www.uniquebooksinc.com. Unique distributes books and videos. 12,000 titles from 1,600 publishers.


2,224 Public Libraries Data Files — Libraries still buy books. Don’t ignore this important market for your books. Features the top 2,224 general public libraries, with library name and address only. No phones, faxes, or emails. Can be addressed to any department. You will be able to download six different formats (your choice of one or all) as well as an information sheet to let you know what is contained in the various data file formats (Microsoft Access, Microsoft Excel, and rich text format). Data file download, $40.00.


Copyright © 2015 by book marketing expert John Kremer
Email: JohnKremer@bookmarket.com

Open Horizons, P O Box 2887, Taos NM 87571