1001 Ways to Market Your Books: Chapter 4

1001 Ways to Market Your Books

Chapter 4: The Customer Is Always Right

These are the most up-to-date addresses we have for the companies and services listed in the Sixth Edition of 1001 Ways to Market Your Books.

If you find that any of these addresses are incorrect or you discover additional information (email, web site, toll-free number, etc.), please email the author at JohnKremer@bookmarket.com. We will incorporate any changes as soon as possible into these listings. Thank you.

Click here for Book Publishing Software Systems.

American Express — 800-528-5200.
Discover Card — 800-347-6673.
Carte Blanche and Diners Club — 800-432-1160.

Book Fulfillment Companies

aNETORDER, Diane Hakes, 7501 Winstead Drive, Louisville, KY 40258; 888-229-4225; Fax: 859-363-7527. Email: info@anetworder.com. Web: http://www.anetorder.com. Offers fulfillment and distribution for bound printed matter, CD's, DVD's, audio & video, periodicals, premiums. Provides kitting, hand assembly, automated cartoning, returns processing and automated mail sortation to the BMC's (bulk mail centers).

Basic Distribution, 360 Hurst Street, Linden, NJ 07036; 908-523-0555. Web: http://www.basicdistributioninc.com. Fulfillment, pick n pack, etc.

bLogistics, David Edinger, Director, Books West, 5757 Arapahoe Avenue, Unit D-2, Boulder, CO 80303; 303-449-5995; 800-378-4188; Fax: 303-449-5951. Email: drich@bookswest.net. Web: http://www.bookswest.net. Bill Nach and Dave Rich, Founders. This division of wholesaler Books West provides fulfillment services for some publishers.

BookMasters, Sherry Ringler, 2541 Ashland Road, P.O. Box 2139, Mansfield, OH 44905; 419-589-5100; 800-537-6727; Fax: 419-589-4040. Email: info@bookmasters.com. Web: http://www.bookmasters.com. Web bookstore: http://www.atlasbooks.com.

Books International, 22883 Quicksilver Drive, Dulles, VA 20166; 703-661-1500. Email: hdqtrs@booksintl.com. Web: http://www.booksintl.com. Customized fulfillment solutions since 1984.

Dicobe Tapes, 1020 Lincoln Boulevard, P.O. Box 200, Bellevue, NE 68005-0200; 800-999-3381. Email: dicobe@aol.com. Web: http://www.dicobe.com. Specializing in fulfilling (including packaging, copying, etc.) audiotapes, videos, and CD-ROMs.

DDS Distribution Services, Todd M. Frick, Sales Manager, DDS Harris, Ltd., 1001 Trooper Road, Norristown, PA 19403-2407; 610- 676-7225; Fax: 610-631-4185. Email: tofrick@ddsharris.com. Web: http://www.ddsltd.com or http://www.ddsharris.com. Fulfills for Pearson Education Group, Harcourt Brace, Houghton Mifflin, McGraw-Hill, and other publishers.

Distribution Solutions Group, 1120 US Route 22 East, Bridgewater, NJ 08807; 866-374-4748. Web: http://www.dsgol.com. A division of Baker & Taylor, the wholesaler.

EFulfillment Service, John Lindberg, President, 6893 Sullivan Road, Grawn MI 49637; 231-276-5057, ext. 105; Fax: 231-276-5074. Email: jal@efulfillmentservice.com. Web: http://www.efulfillmentservice.com. One of their customers notes: “They are extremely efficient, easy to use when entering shipping instructions on the computer , as well as retrieving shipment information. Their pricing seems reasonable as well.”

“We store books for both large and small publishers at a per book rate based on $15 per pallet per month--which works out to $.01 per book on average with no minimum per title. Our fulfillment pick and pack fee is $1.50 per order plus $.40 per individual book or unopened case of books and we discount the UPS or DHL delivery costs by 10% plus provide USPS first class, priority mail and media mail delivery. Depending on weight and distance, the UPS or DHL discount can cover the entire fulfillment fee itself.

“The publisher can hand enter individual orders into our online fulfillment control panel or up load orders as CSV or XML data files. We send a ship confirmation email automatically and all tracking numbers, inventory counts, ship history and cost details are available online live. There are no set up fees, no minimums and no tricky terms.”

Fulco, 30 Broad Street, Denville, NJ 07834; 866-385-2681. Fulfillment services.

The Intrepid Group, 1331 Red Cedar Circle, Fort Collins, CO 80524; 970-493-3793; Fax: 970-493-8781. Email: arthur@intrepidgroup.com. Web: http://www.intrepidgroup.com. Handles fulfillment for many mid-size publishers and catalogs. Email them for your free Publishing Idea Kit.

Jamco Distribution, Tom Stockstrom, Director of Distribution, 1401 Lakeway Drive, Lewisville, TX 75057; 800-633-1851; Fax: 972-353-1300. Email: jamco@majors.com. Web: http://www.jamcodist.com. A division of J.A. Majors, a medical book wholesaler.

National Fulfillment Services, 100 Pine Avenue, Holmes, PA 19043; 800-NFS-1306; 610-586-3232. Email: tkrueger@nfsrv.com. Web: http://www.nfsrv.com. Complete fulfillment service for book publishing companies.

3Linx, Aley Raza, CEO, 6690 Grant Way, Allentown, PA 18106; 610-391-3100; Fax: 631-391-3105. Email: araza@3linx.com. Web: http://www.3linkx.com. They provide fulfillment services for products, books, and literature. Also global e-fulfillment solutions.

Pathway Book Service, Ernest Peter, 4 White Brook Road, P O Box 89, Gilsum, NH 03448; 800-345-6665; Fax: 603-357-2073. Email: pbs@pathwaybook.com. Web: http://www.pathwaybook.com.

Port City Fulfillment, Bobbi Young; 810-989-9500; Fax: 810-987-3562. Email: fulfillment@portcity.com. Web: http://www.portcity.com. They are a full service fulfillment center offering a 24 hour call center, plus picking, packing, and shipping. They receive orders by phone, mail, fax, & the Internet.

Proteus Enterprises, Ken Katula, 226 N. West Avenue #102, Elmhurst, IL 60126; 630-530-0300; Fax: 650-530-1123. Email: katula@aol.com. Web: http://www.proteusenterprises.com. Has provided book fulfillment to publishers for more than 20 years.

PSI Fulfillment, Ben Sorrell, 8803 Tara Lane, Austin, TX 78737; 800-460-0500; Fax: 512-288-5055. Email: ben@psifulfillment.com. Web: http://www.psifulfillment.com. Warehousing, order taking, shipping.

Publishers Pick & Pack, P.O. Box 4316, Danbury, CT 06813-4316; 203-730-2404; 888-742-5554; Fax: 203-744-4270.

Shipping-and-Handling.com, Andy Riggsbee, 5150 Palm Valley Road #402, Ponte Vedra Beach FL 32082; 904-273-9595; 888-255-4170; Fax: ;904-273-8448. Email: andy@shipping-and-handling.com. Web: http://www.shipping-and-handling.com. Specializing in book fulfillment, no charge to receive orders, same day service, customized to fit your plan. Returns accepted. Climatized storage.

Speaker Fulfillment Services, Bryan Hane, 2001 N Hunt Road, Terre Haute, IN 47805; 812-232-3969; 888-261-8050; Fax: 812-235-0147. Email: bryan@speakerfulfillmentservices.com. Web: http://www.speakerfulfillmentservices.com. The service I use. Good people. Great service.

Sta-Kris Inc., Kathy Wagoner, P.O. Box 1131, Marshalltown, IA 50158; 515-753-4139; 800-369-5676. This publisher offers fulfillment services for other publishers.

Stackpole Distribution, 7253 Grayson Road, Harrisburg, PA 17111; 717-564-2111. Email: rcleckner@stackpoledist.com. Web: http://www.stackpoledist.com. Warehouse: 25 Utley Drive #700, Camp Hill PA 17011. A fulfillment service provided by a book publisher.

Tuttle Fulfillment Services, 364 Innovation Drive, North Claredon, VT 05759-9436; 800-526-2778. Email: fulfillment@tuttlepublishing.com. Web: http://www.tuttlepublishing.com. Publisher and distributor since 1948.

TVI Fulfillment, 14200 East Ten Mile Road, Warren, MI 48098; 586-563-8000. Serving publishes with one to 1500 titles. Warehousing, packing, bar coding, shipping, inventory management.

Ware-Pak, 2427 Bond Street, University Park, IL 60466; 708-534-2600. Web: http://www.ware-pak.com.

Whitehurst & Clark Book Fulfillment, Edison, NJ; 800-488-8040. Book fulfillment since 1969.

Book Publishing Software Systems

Acumen Inc., 1596 Pacheco #203, Santa Fe, NM 87505; 505-983-6463; Fax: 505-988-2580. Email: sales@cyberwolfinc.com. Web: http://www.acumenbook.com. This is the fastest rising up-and-comer of publishing software systems. To read how several fellow publishers are using Acumen, check these URLs: www.acumenbook.com/world/Conari.htm and www.acumenbook.com/world/Prdctvty.htm. Acumen also has a page on their site that lists the former systems used by its current customers: www.acumenbook.com/world/world_2.htm. A Single user ACUMEN System currently costs $11,950.00, and goes up from there. The price is dependent on the number of concurrent licenses (how many people will be using the system at the same time). Their current customers include the top three fastest growing small publishers.

Adams-Blake Publishing, 8041 Sierra Street, Fair Oaks, CA 95628-7530; 916-962-9296. Email: info@adams-blake.com. Web: http://www.adams-blake.com. Their Pub123 software for only $199.00 works on a Windows system to provide order entry, invoicing, royalties, etc. You can download a full-featured demo at their web site. Multi-user versions run $199.00 per user. Good support after the sale.

Anybook Software, Ron Watters, Great Rift Company; 208-232-6857; Fax: 208-233-0410. Email: wattron@isu.edu. Web: http://www.ronwatters.com/RonSoft.htm. AnyBook is very reasonably priced. A fully functioning, non-expiring version may be download free. If you decided to use it, the registration fee is only $29.95. The standard version (more features) is $49.00 and the Advanced Version (includes credit card processing, telephony, and royalties) is $89.00. “Anybook is the perfect answer to a small publisher's inventory tracking needs. The well-designed program is every bit as functional as the big commercial systems...at a fraction of the price.” --Kathy Steligo, Carlo Press

The Cat’s Pajamas, GB Associates, 1253 Highway 20, P.O. Box 1016, Anacortes, WA 98221-1016; 360-293-8372; 800-827-2287; Fax: 360-293-7372. Email: info@tcpj.com. Web: http://www.tcpj.com. Besides offering a MiniCat starter system, Cat's Pajamas also offers a much larger network system made up of nearly 200 programs. For a list of the 300 publishers who use their program, see the following URL: www.tcpj.com/pblshers/pages/pubfram.htm. Note: If you don't like cookies, don't visit their web site. The MiniCat price is $7,500.00, which includes training in Anacortes, documentation, and a limited amount of free support. Their customers include Publishers Group West, Ten Speed Press, Nolo Press, Hay House, Klutz, and many other top smaller publishers.

CSSC Inc., 130 Campus Drive, Edison, NJ 08818-7818; 732-225-5555; Fax: 732-417-0482. Web: http://www.csscinc.com. The Optimum Publishing System. In business since 1970, this company provides fulfillment services and a software system for about 60 book and periodical publishers. Note: Their web site is very limited, consisting of four or five pages.

Data Management, Danielle Brooks, Director, New Business Development, 52 West 12th Street #3R, New York, NY 10011; 212-337-0732; Fax: 212-924-6228. Email: dbrooks@data-management.com. Web: http://www.data-management.com. “We are a data processing shop based in North Carolina. We're fast, flexible and very competitively priced. The majority of our clients are non-profit organizations although we are gaining a foothold in publishing, newsletters and small catalogs.”

Datatrax Publishing Systems, 1799 Farmington Avenue #B1, Unionville, CT, 06085; 860-673-2353. Email: info@datatrax.cc. Web: http://www.datatrax.cc. Their Datatrax software offers "an abundance of features and modules to handle sales, order entry, inventory, direct marketing, royalties, accounting, and collections. The multi-user client-server software runs on most operating systems (Windows, Unix, etc...) or can be accessed with a web browser."

Fat Boys Software, 201 Kenwood Meadows Drive, Raleigh, NC 27603-8314; 919-773-2080. Email: myrlyn@myrlyn.com. Web: http://www.myrlyn.com. Their Myrlyn software is designed for use by small and self-publishers. It handles contact management, order entry, inventory, author royalties, and check writing. You can download a fully functional copy from their web site (limited to 20 days use). The cost of their system is $349.00. They have a separate phone line for support.

Global Turnkey Systems, Brent Williams, VP of Sales, 20 Waterview Boulevard, Parsippany, NJ 07054; 973-331-1010, ext. 630; Fax: 973-331-0042. Email: bwill@gtsystems.com. Web: http://www.gtsystems.com. Founded in 1969, their UNISON software provides an enterprise-wide fulfillment system for Unix, Windows NT, or Windows 95/98 clients. UNISON has been installed at over 100 top publishing firms such as Butterworth-Heinemann, ISI, UMI and Springer-Verlag. They also serve many university presses such as MIT Journals, Harvard University Press, Temple University Press, and Duke University Press. Depending on the total number of users, system requirements and configuration, license fees range from $1,000.00 - $6,500.00 per user. The typical user base for the UNISON system ranges from 50 to 200 users, with the capability of supporting over 300 users.

The Media Services Group, 1010 Washington Boulevard, 7th Floor, Stamford, CT 06901-2202; 203-921-1771; 800-234-4674; Fax: 203-921-1791. Email: amendelson@msgl.com. Web: http://www.msgl.com. Their BookWorks software offers various modules to handle order entry, inventory, direct marketing, royalties, sub rights, job costing, editorial management, and complete accounting. It runs on Windows NT or UNIX, so it offers multi-user capabilities. Their CircWorks module offers full-featured order processing if you publish a newsletter, magazine, or journal. Call for pricing on their modules.

ROI Technology, Amanda Dombek; 619-913-4608. Email: adombek@roitechnology.com. Web: http://www.roitechnology.com and http://www.pubware.com. PubWare provides publishers with financial, distribution, and other optional software for running a business. It goes beyond inventory management, order fulfillment, and financials.

S3-CISPUB Publishing System, S3 Publishing Technologies, 2432 W. Peoria Avenue #1344, Phoenix, AZ 85029; 602-674-5800; Fax: 602-674-5874. Email: info@s3pubtech.com. Web: http://www.s3pubtech.com. Founded in 1977, one of the strengths of this system is that it operates under multiple operating systems, from UNIX to Windows NT to the Internet. CIS introduced their eCommerce module at Book Expo America. CIS.PUB Open software begins to be cost effective for 10 user publishers and above with an entry level of approximately $125,000.00.

Upper Access, P.O. Box 457, Hinesburg, VT 05461; 802-482-2988; 800-310-8716; Fax: 802-482-3125. Email: info@upperaccess.com. Web: http://www.upperaccess.com. Web: http://www.pubassist.com. Their Publishers' Assistant 4.0 (formerly Piigs) software is now available in a Windows version for only $1,495.00 (one person) or $2,245.00 for a network version. A more limited version, known as Sonnet, now sells for $495.00.

1001 Ways to Market Your Books, 6th Edition describes more than 1,000 ideas, tips, and suggestions for marketing books — all illustrated with real-life examples showing how other publishers and authors have marketed their books.

“Without glitzy idealism or funky hopelessness, Kremer does a sound job of talking about marketing, telling stories from his own and others' experiences. He knows his subject, imparting important information in a fast-paced, very open way. Extremely good stuff here.” — The Book Reader

May, 2006. 704-page softcover. $27.95. ISBN: 0-912411-49-X.

Open Horizons, P O Box 2887, Taos NM 87571