Book Display Sources

A great book display can help you sell more books, especially if you have a series of branded titles. Displays can also make the difference in whether or not your book is featured at retail stores that don't normally stock books. If you provide them with a great book display that sells your books, the stores are much more likely to carry and feature your titles.

Below are some sources for corrugated cardboard displays, wire spinner racks and displays, or plastic displays for both counter-top and floor display.

Some of these companies can create custom book displays for your titles. Others feature in-stock book displays that you can buy in small quantities to test the market.

Book Display Manufacturers and Providers

ABELexpress, Ken Abel, President, 230 E. Main Street, Carnegie, PA 15106; 412-279-0672; 800-542-9001; Fax: 412-279-5012.

Alpak Manufacturing Corporation, Jason Taub, Vice President, P.O.P. Sales, 575 N Midland Avenue, Saddle Brook, NJ 07663. 201-797-1411, ext. 233; Fax: 201-797-1449. Email: Web:

City Diecutting, Eric De Vos, President, One Cory Road, Morristown NJ 07960; 973-270-0370; Fax: 973-270-0369. Email: Web: and and Founded in 1978, they offer in-stock and custom counter-top and floor displays. They create displays for more than 300 titles each year.

Creative Displays Now - Book and magazine counter-top displays.

Display Stands 4 You, Footprint Press, Sue Freeman, 303 Pine Glen Court, Englewood, FL 34223; 941-474-8316; Fax: 941-474-8316. Email: Web: Counter-top display stands for books and magazines.

Emjay Display, 800-858-9699. Web: Call for their free catalog of displays, permanent and promotional.

Fixturecraft, 331 Centennial Avenue, Cranford, NJ 07016; 908-245-8440; 800-275-1145; Fax: 908-245-2841. Email: Web: They provide portable wire book displays that can be folded down and set up easily.

Hankscraft AJS, 300 Wengel Drive, Reedsburg, WI 53959; 608-524-4341. Web: Features motors, LEDs, lights, audio devices, and tap handles for moving and audible displays.

Hannecke Display Systems, Matthew Crouch, VP of Marketing, 91 Fulton Street #3, Boonton, NJ 07005; 973-335-0434; 800-345-8631; Fax: 973-335-1274. Email: Web: Offers mobile displays for books and magazines as well as acrylic counter-top displays.

Literature Display Products, P.O. Box 501790, Indianapolis, IN 46250-6790; 800-669-4399; Fax: 317-841-4391. Plastic displays.

Merchandising Inventives, 1177 Corproate Grove Drive, Buffalo Grove IL 60089; 847-499-3000; 800-367-5653; Fax: 847-499-3005. Email: Web: A worldwide POP display company that supplies major retailers, brand marketers, advertisers, and display companies.

R-WireWorks, Deb Eighmey, Marketing Manager, P. O. Box 1118, Elmira, NY 14902; 607-733-7169; 800-550-4009; Fax: 607-734-8859. Email: Web: Book displays:

Siegel Display Products, 300 Sixth Avenue N #200 (55401), P.O. Box 95, Minneapolis, MN 55440-0095; 612-340-9235; 800-626-0322; Fax: 800-230-5598. Web: Call for their 72-page display products catalog.

Weber Display & Packaging, 3500 Richmond Street, Philadelphia, PA 19134; 215-426-3500; Fax: 215-634-3073. Web: They provide complete design and production services for floor displays.

Get distribution for your books!

Book Marketing 105: Choosing a Book Distribution System - This vital mini-guide includes criteria for deciding how you will distribute your books. Also includes complete information on 30 distributors, 4 library distributors, 89 book publishers who also distribute for other publishers, 3 sales representatives to the chains, 27 bookstore wholesalers, 34 library wholesalers, and 23 Spanish-language wholesalers. Plus a sample book distribution contract. Ebook download, $30.00.

Top 700 Independent Bookstores - This database features almost 700 bookstores with address, book buyer, owner, event coordinator, phone, fax, email, website, and more! Cost: $40.00. This data file features an updated list of the largest indie bookstores that work with authors and buy books from indie publishers. The report comes as a data file download (your choice of Microsoft Access, Excel, comma-delimited ascii, tab-delimited ascii, d-Base, or rich text format). The data files do require that you know how to use a database or word-processing program.
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