Here are resources to help you do almost anything you would
want to do to market your books as an author or publisher. These resources are
provided by me, by other good companies and individuals, or by some very useful websites.
Most of these resources pay me an affiliate payment if you sign up for
their services by clicking on the links below. I would recommend them anyway, but it is nice to get a little bonus.
Just click on the titles below to
find out more about each program I describe.
General Book Marketing /
Publicity and PR
Creating Books &
Products / Writing & Selling Manuscripts
John Kremer's Ten Million Eyeballs Internet Marketing Events
General Internet Marketing
Internet Marketing System Video Membership — This online video
membership site from Mark Caron offers you more than 80 video tutorials taking
you from an online newbie to an experience Internet marketer, step by step. Also
includes 20 bonus software programs and reports that you can resell. Cost:
2.0 by Joe Vitale — A very effective way of marketing any product, idea, or service.
Marketing Explained — This incredible series of audio, video, and more
teaches you everything that Armand Morin knows about Internet marketing, and he
knows a heck of a lot. More than 98% of other Internet marketers. The best
Internet information marketing resource out there right now. Includes 34 CDs of
content, a live seminar (which, if you cannot attend, you'll be able to listen
to via the web), 8 weeks of training videos, 4 Generator Software products,
resale rights to all videos on the IME blog, and a teleseminar describing how
Armand generated $4 million last year from just talking. Cost: $1,997.
Marketing Retirement Plan — This audio program from Robert Bly reveals a
simple 3-step program to create an on-going retirement income from online marketing. Cost: $97.
Marlon Sanders' Action
Grid — The most in-depth, step-by-step, complete,
no-stone-left-unturned, what-to-do and exactly how-to-do-it system that includes
more than 30+ how-to videos for creating, promoting and delivering your own
info-products -- anywhere at any price! Check it out. It is very comprehensive.
The Obvious Truth
by Armand Morin — A free ebook that outlines the 16 basic and easy steps to
building an income-generating Internet-based business. Free.
Peel Away Ads
— I love this new little technology that adds little peels to one or more corners
of the page. They offer a nice way to add a postscript or additional feature
without being obtrusive. With this program, you can add as many peel away ads as
you want to your various websites. While you will need to know a little HTML or
how to edit a webpage, the process is fairly simple. As part of the program,
they provide you with videos showing how to implement them. For a sample, see
the peel away ad at the top right of this page. Cost: one-time fee of $37. That's a bargain!
The Promo Dashboard
— I love this point-and-click system created by Marlon Sanders. Over six weeks,
6 days per week, 20 to 30 minutes per day, he teaches you step-by-step how to
promote any product or service via the Internet. Each day you click on the next
step, follow the simple instructions, and in six weeks you'll have a full-blown
promotional campaign in place. And it's only $79.96!
Ways to Market your Book Online — This ebook by Judy Cullins
shows how to get thousands to your site daily and
sell all the books you want. Discover how to augment your traditional marketing
with easy, cheap, and doable online marketing. No buying ad words, just doing
what you do best: writing and submitting articles. Cost: $44.95.
What Works Now
newsletter by Kevin Wilke and Matt Gill — Free email newsletter on
what's working now in marketing products and services via the Internet.
Marketing Via Articles and Ezines
— This proven article distribution system allows you to
submit to thousands of publishers with one click. Sign up now and get free
custom-written articles just for you so you can get started fast. $49.99 per
quarter to syndicate your articles. Or a lifetime subscription for $400. Your
free submission goes to 12,988 publishers on 30 sites. Paid distribution goes to
almost 68,000 publishers on 3,886 sites.
Article Writing: Tips & Marketing Secrets for Non-Writers
by Affiliate Classroom — A free ebook download. Tells you how to
write articles quickly and easily.
Best-Selling Sales Letters
— This ebook and course by Mark Hendricks not only teaches you how to write those long sales pages you see on many Internet
sales pages, but also how to write better news releases, postcard mailings,
advertising copy, and more. If you have trouble writing news releases and sales
copy, this program will pay for itself very quickly. Cost: $197.
Complete A-Z Article System — This
downloadable e-book by Eric Gruber is a do-it-yourself guide to working with article
directories, ezines, and others to publish free articles that will bring your
website and book free publicity, more traffic, and increased sales. Cost: $97.
Fast and Simple Guide
to Article Marketing — A free ebook download. Lots of important
points on all aspects of writing and marketing articles.
To Make Your Ads, Sales Letters, And Websites Sell Like Crazy — The
title of this ebook by Mark Hendricks tells you exactly what you are getting.
But the deluxe package includes AutoResponder Magic, Million Dollar Emails,
Email Marketing Secrets, 1001 Ways to Make Money on the Net, Web Design Magic,
and ten other valuable ebooks to help you sell more books via your website.
While dated by a few years yet still relevant, this is the bargain of Internet
marketing programs. Cost: $57.
Instant Article Wizard:
http://bookexpert.instantaw.hop.clickbank.net — Write useful articles in
minutes to place on your website or other sites via these online article sites.
Submitter — This PC software tool by Rod Beckwith and Jeff Alderson allows
you to submit to over 200 online article directories in one easy click. You can
submit your articles without having to visit each article directory manually.
Article submissions allow you to get more free website traffic, improve your
search engine ranking, and make more sales. Each time you open the software, it
updates with the latest directories. You can also suggest new directories for
the service. Also includes Instant Article Creator, which walks you
through writing great articles, and Speed Article Writing, a 21-page
guide to writing articles fast. Cost: $97 with no recurring charges.
“I just started using a software [note that she didn't say which software or
service she was using] that distributes articles one has written and I've had
really good results hitting 35 of the top 50 slots for my keywords on Google....
It's all one big experiment and I won't know for about 3-6 weeks what the real
results are like, because I'm not sure how long those articles will stay at the
top of Google or how many will be reprinted on blogs about adoption or
scrapbooking.” — Lisa Copen, author, Adoption Scrapbook Album
Builder — Create a ever-growing list of targeted email subscribers fast
using co-registration list building techniques. $299 for 20,000 leads.
PR Leads Article
Marketing Publicity Program — This service submits your articles to
hundreds of online article directories, ezines, and other users of articles. A great way
to promote your book online. You can do it yourself (using the resources at
http://www.bookmarket.com/onlinearticles.htm or by following their
Complete A to Z Article
System) or by paying them to automate the process for you. Their Serious
Article Marketing Publicity Program (14 articles over 12 months) costs $5,000.
Their Starter Article Marketing Publicity Program (7 articles over 6 months)
costs $2,500. Their Test the Waters Package costs $500 for 1 article.
Equalizer — This PC software tool by Rod Beckwith and Jeff Alderson
allows you to quickly and easily syndicate your press releases to dozens of top
online PR directories and free press release distribution services. You could
manually submit to dozens of such services by using the ones listed at
http://www.bookmarket.com/onlinepr.htm or you can let this software do it
for you in minutes. Cost: $97.
Ways to Build a Responsive and Profitable List — This special report and
audio download from Mark Hendricks will help you build an email list of
customers and potential customers. Learn about the right kind of freebies to
give away to get people to sign up for your list, how to instantly position
yourself as an expert to listen to, the three special ingredients you'll need to
include to build your relationship with your customers and subscribers, and much more. Cost: $67.
Marketing Via Blogs
and Social Networks
Equalizer — This PC software from Jeff Alderson and Rod Beckwith helps
you to put your blog or website on steroids, at least in terms of getting the
attention of the major search engines. They call it the blog and ping method of
building search engine recognition. Cost: $97.
Comment Kahuna — This PC
software allows you to search for relevant blog posts for any key word or phrase
and then automate the process of making comments on each of the selected blogs.
Easy to use. Quick to set up. Free.
Equalizer — This PC software from Jeff Alderson and Rod Beckwith makes
it easy to participate in up to 2,000 forums and submit your introduction, ask
questions, suggest resources, etc. This software looks very tempting, but I
haven't verified the quality of the forums yet. But you might want to check this
software out. It automates the entire process of participating in forums with
your signature (and link back to your website) so you could end up with hundreds
or thousands of links to your website. Cost: $77.
How to BookMark for Free Traffic
— This free ebook download by Eric Holmland reveals how to generate tons of free
traffic by social bookmarking. Includes a great list of the top sites to
bookmark and how to bookmark effectively.
Generate a Fortune in Quick and Easy Backlinks (to Help Claim Top
Rankings) and Free Laser-Targeted Traffic — This free ebook by Jeff Alderson and Rod
Beckwith describes how to get tons of links pointing to your website by working
with blogs, article directories, and more. This ebook promotes many of their
services, but also describes succinctly many key ways to get incoming links. Free.
Links — This PC software from Jeff Alderson and Rod Beckwith allows you
to quickly and easily locate and gradually submit useful comments (along with a
link to your website) to countless high-page rank blogs within your market. Over
time, this can easily add up to dozens, hundreds or even thousands of incoming
links. This is not an automatic mass submission blog spam tool. It still takes
some time on your part. You must submit quality comments if you wish to get
results. Cost: $97.
http://www.iscripts.com/socialware/index.php — A software program that
allows anyone to set up their own social community featuring blogs, chats,
forums, events, classifieds, and more. Price: $99.95.
Marketing Info-Products Through
Social Networking — This short ebook by Antonio Crawford describes the
fundamentals of marketing information products through online social networks
and offline personal networks. Only $7.00.
Eyeballs — Take this new seminar series from John Kremer. In this
series, I'll be showing you how to get 10 million eyeballs for your book,
product, service, idea, cause, website, etc. Not only one way to do so, but
four ways that have worked for others who reached millions of viewers, visitors and, of course, eyeballs.
John Kremer's Ten Million Eyeballs Internet Marketing Events
Marketing Via YouTube
and other Videos and Audios
ClipShare — With a huge
variety of features and options, at an extremely affordable price, ClipShare is
the ultimate solution for starting your video sharing and uploading community
website just like the big boys: Youtube, Metacafe, DailyMotion, LiveVideo, Vimeo,
or MySpace Video.
Infomercial Toolkit — If you want to learn how to create videos (both as
infomercials for your website but as well as for YouTube and other video-sharing
websites), you need this toolkit created by Michael Koenigs and Rocket Helstrom.
It shows you how to shoot, edit, and launch your Internet videos. Also shows you
how to put the resulting video on your website as well so people can see and hear you. Cost: $997.
iScripts Visual Caster:
http://www.iscripts.com/visualcaster — A video hosting and sharing script
that could be used to provide video hosting service to your customers. You can
create a video sharing community like Youtube, DailyMotion, MySpace Videos or Google Video. Cost: $47.00.
If you want to get more traffic to your website and/or get top ten rankings in
Google searches for your keywords, this program not only shows you how to do it,
but they also make it very easy to do. These guys make it so easy to use video to
post to your blog, drive traffic, and build awareness of what you do.
A fantastic resource. Plus, the cost of joining includes some wonderful
resources for creating and posting videos. Very well explained and easy to use.
It got my juices flowing really fast. Cost: From $47 to $147 per month.
Watch this video right now: http://www.TrafficGeyser.com/cmd.php?af= 710393&u=www.trafficgeyser.com/tg.
If you don't see the possibilities for book promotion that I see, then I
apologize. But this system offers something that should knock your book sales
right out the window and into the stratosphere and beyond. Very soon, it might
do even more than that, if I have anything to say about it.
Generating Affiliate Income
— For only $147, you can have a one-year membership in an informational website
featuring more than 90 videos to help you sell more books via your website.
Their step-by-step video tutorials help you to optimize your site for search
engines, publish an ezine, track ads, select keywords, convert documents into
ebooks, sell books via PayPal, set up audio for your website, blogging, and
website automation. If you want to know more about the ins and outs of website
marketing, this membership can help you learn.
How to Make
$100,000+ a Year with Affiliate Programs — The now famous 3 hour, 15
minute roundtable discussion with today's top affiliate marketers where they lay
out entire affiliate marketing systems and reveal all their short cuts, proven
tactics, success stories, and guarded secrets, so you too can start to earn
jumbo-size affiliate checks - includes the 63-page transcript of the entire discussion. Cost: $74.00.
Websites for Selling eBooks, MP3 Audios, and other
http://www.bookmarket.com/eproducts.htm — Websites for selling your
electronically delivered products: ebooks, MP3 audios, software, reports, databases, etc.
Setting Up a Website
and Shopping Cart
Management Solutions — An expensive but very complete content management
solution for your website. Allows creation of wikis, blogs, forums, tagging, RSS
feeds, surveys, and much more. But starts at $5,000. Alas. But could be worth it
if you are building a high-traffic viral website.
http://www.iscripts.com/index.php?affid=1124 — An instant store creator for
only $49.95. You can also order a multi-store creator for $99.95.
Bootcamp — If you want to create a membership site as a way of
delivering content to your website visitors, you need to take this complete
course on how to run a profitable membership website. I have taken this bootcamp
created by Ryan Lee and Tim Kerber, and it is superb. I will be using the
information here to begin several membership sites in the coming months.
Membership sites are a great way to deliver paid email newsletters that get
delivered, provide coaching services, do a paid teleseminar series, etc. Well worth the price of admission.
Checks the availability of domain name URLs and also helps you think of other
domain names (and maybe better domain names).
http://www.domainsbot.com — Also helps
you find relevant and memorable URLs for your websites.
Website Hosting with 1&1.com — With 1&1, you can register, create, and host
websites really fast. I've registered and set up websites in less than 24 hours
using this service. They host more than 40 websites for me, all at a low price
of $19.95 per month, plus registration costs of $7.00 per year per domain. They
are easy to use, offer lots of services, provide great service, and are readily
available by phone for fast answers to questions. A really reliable website
hosting service. The best!
Teleseminars and Webinars
via the Internet
— This service allows you to create and host unlimited teleseminars (limited
only by your time!). As many as 200 people can listen in via the phone while
another 2,000 can listen in via the web. Anytime, day or night. Whenever you set
up a teleseminar. You can also host and record interviews with anyone using this
service. All recordings are hosted indefinitely with the service or can be
downloaded so you can sell them as mp3s or audio CDs. All this for only $47 per
month. I really don't know how they do it for that low price, but I'm not complaining.
Using Teleseminars to Create and Market
Books — This teleseminar by John Kremer shows you how to use teleseminars to create new content,
write new books, build important relationships, promote your books, and sell more books. In this seminar, I revealed a secret tip on how to begin creating relationships with top
media and book buyers, even months or years before your book comes out.
This one tip could boost your book marketing program to levels few
authors or publishers have ever enjoyed. Mp3 audio download, $47.00.
Webinar Secrets — This complete program by Jim Edwards and Chris
Zavadowski teaches you everything you need to know to run profitable webinars as
a tool to market your books, create new products, build your list, or to do live
training or consulting. This program really does provide you with everything you
need, from promoting webinars, holding webinars, creating products from the
webinars, and following up. Their promotional secrets are incredible. They
really know how to sell webinars, step-by-step. Cost: $1,997 and worth every penny.
How to Create and Market Membership Websites
Professional Membership Site Software — aMember is a flexible membership and subscription
management PHP script. It has support for PayPal, BeanStream, 2Checkout, NoChex,
VeriSign PayFlow, Authorize.Net, PaySystems, Probilling, Multicards, E-Gold and
Clickbank payment systems and allows you to setup paid membership areas on your
site. It can also be used without any payment system where you manage users
manually. Cost: $199.95. An inexpensive option for running a membership site
that requires only a one-time fee, but it does require some set-up and
experience with website creation.he above link goes to their video 2. Click here for
video 3 and
— Membership site software or hosting solutions that provides you incredible
flexibility in designing and managing a membership site, including
autoresponders, audio/video streaming, affiliate management, and much more. With
the hosting solution, they do much of the work for you. If you pay the one-time
fee, you'll have to do much of the technical downloading and setting up the
behind-the-scenes stuff. Starts at $57/month on up to a one-time fee of up to
several thousand dollars.