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Keyword Search Tools

Use these tools to find the most searched-for phrases used by real people. Discover what keywords or key phrases people are looking for and which ones are worth optimizing for your website.

To see how one website ranks in the top 10 for 80+ keywords or phrases, check out http://www.bookmarket.com/bookranks.htm.

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AOL Hot Searches: http://hotsearches.aol.com — Their blog highlights a lot of news-related searches.

Ask IQ: http://about.ask.com/en/docs/iq/iq.shtml — Hot topics from Ask.com. Features top searches, top advancing searches (hot), top news searches, and top movies.

Dogpile Search Spy: http://www.dogpile.com/info.dogpl/searchspy — This meta search engine (searches many engines at once) allows you to see what other people are searching for in real time (family-friendly searches or unfiltered, your choice).

eBay Pulse: http://pulse.ebay.com — Here you can find a top ten list of current searches in each category on eBay. For example, in early 2008, the top searches for books were Harry Potter, Stephen King, Easton Press, James Patterson, Bible, Nancy Drew, Nora Roberts, lot (odd search for collections apparently), Folio Society, and Goosebumps.

Google AdWords Keyword Tool: https://adwords.google.com/ select/KeywordToolExternal?defaultView=2 — Google's free keyword service.

Google Suggest: http://www.google.com/webhp?complete=1&hl=en — This service will fill in other search possibilities when you begin typing in searches. A cool way to find out what people are looking for within your keyword possibilities.

HitTail: http://www.hittail.com. Put a snippet of code on your website or blog that allows you to discover the keywords people are using to find your site with organic search. This allows you to optimize your website for organic search and target PPC keywords for your advertising campaigns.

Lycos 50: http://50.lycos.com — Features the 50 most-searched-for terms each week, plus insightful articles and blog. The number one term of 2007 was poker. Wow! Note: The Lycos 50 lists the people, places and things which are most on the public mind as reflected by Lycos user searches over the past week.

Spyfu: http://www.spyfu.com — Free basic research plus subscription packages for $38.50 monthly.

SpyFu lets you see which keywords your competitors are buying and which ones they optimize their site for. Once you understand the competition, you can beat them at their own game or your can exploit their weaknesses.

WordTracker's Free Keywords: http://freekeywords.wordtracker.com — When you type in a keyword here, WordTracker gives you a list of related keyword search terms and how often they are estimated to be used on a daily basis in search engines. For $59, you get extra special tools to do more in-depth research.

Wordze: http://www.wordze.com — Professional keyword search tool. $35 monthly fee.

Yahoo! Buzz: http://buzz.yahoo.com — Features top movers, top leaders, and more.

Yahoo Search Marketing: http://searchmarketing.yahoo.com — You have to sign up for this service (free to sign up) before you can use the keyword search tool.

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AffiliateGurus — For only $147, you can have a one-year membership in an informational website featuring more than 90 videos to help you sell more books via your website. Their step-by-step video tutorials help you to optimize your site for search engines, publish an ezine, track ads, select keywords, convert documents into ebooks, sell books via PayPal, set up audio for your website, blogging, and putting Javascript onto your website. Plus get a selection of software for website automation. If you want to know more about the ins and outs of website marketing, this membership can help you learn.

Publicity and PR / Internet Marketing
Creating Books & Products / Writing & Selling Manuscripts

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