Online Tools to Help You Market Your Books

Online Book Promotion Tools

Here are a few online services and tools provided by Google and others. You can use these tools to create apps, track interests, monitor website traffic, develop promotional tours, create new products, and more. Of the seven tools once listed here, only three survive.

Blog Carnivals: http://www.blogcarnival.com - A Blog Carnival is a blog post where someone takes the time to find really good blog posts from other bloggers on a given topic, and then puts all those posts together in a periodic blog post called a carnival.

InstaComment: http://www.instacomment.com - Allows anyone to add a comment system to their website. It's fast and it's free. But, of course, Facebook and Google now offer commenting systems that are better known and easy to implement on any web page.

Ngram Viewer: https://books.google.com/ngrams - This Google graphing program draws from the content of over 5 million books published between 1800 and 2008. It allows you to track cultural trends over 200 years of history by entering keywords or phrases and track the frequency of their use in books over any period of time during those 200 years.

What keywords or phrases would you like to track? Are you curious how certain phrases have change in popularity over time? Do you want to know what terms have been most popular during the past ten years? This tool can help you uncover answers to any of these questions.

I compared the phrases book promotion and book marketing during the past 200 years and discovered that the words book promotion were consistently more popular than book marketing. At least in books. By contrast, the two phrases reverse positions right now in Google searches: More people search for the keyword book marketing than those who search for the keyword book promotion.


Useful Search, Keyword, and Alert Sites

Knowem: http://www.knowem.com - KnowEm allows you to check for the use of your brand, product, personal name or username instantly on over 500 popular and emerging social media websites. Grab your name and secure your brand before someone else does.

Now Relevant: http://www.nowrelevant.com - This search engine only shows results for items updated in the past 14 days or less. Great way to see what's happening now. Also allows videos and banner ads in their pay-per-click program.

Regator: http://www.regator.com - Features the web's best blog posts from the web's best blogs. A great place to find bloggers to connect with or comment upon.

Video Alerts: http://www.video-alerts.com - This website allows you to get an email notification once a day when new videos are uploaded to YouTube on any topic of your choice. You can use up to ten keywords to target your preferred videos.

John Kremer

Real Fast Book Marketing