Some authors like to use pen names when writing books,
especially fiction. Below is a Q&A email I answered for an author who wanted to
use a pen name ó and had a lot of questions on how to use a pen name successfully.
The rest of this article has been updated, expanded, and moved
to our Book Marketing Bestsellers blog:
Book Marketing 101: How to Create a National Bestseller ó How to out-sell
the New York Times bestsellers without breaking the bank. This is an inside guide on how other authors and
self-publishers have created national bestsellers with persistence, elbow grease, and some investment of time or money.
Also includes John Kremerís insight on how to create a bestseller. Ebook download. $30.00.
Book Marketing 102: Editorial as the First Step in Marketing ó An
incredible book about creating effective editorial that will sell a book, when you should publish a book and when you
should not, how to get the best testimonials, creating selling book titles, and more. 78 pages, ebook download, $20.00.
Book Marketing 103: Designing Your Books as Sales Aids ó You can sell
a book by its cover. Learn how to design both the inside and outside of your books for most effective sales. No other
investment can increase the sales of your books more than effective cover designs. In addition, learn how to price your
books for greatest sales and ask for the order. 60 pages, ebook download, $20.00.
Book Marketing 104: 192 Marketing Ideas I've Learned from Other People ó
In this mini-guide, I describe 192 marketing ideas Iíve learned by reading bestselling books and magazines, attending
seminars, and watching TV. Learn the seven successful strategies of every bestseller, guerilla marketing for writers,
the meaning of success, a bestsellerís take on selling books, the ten secrets of publishing success, Mohammadís guide
to gaining paradise, how to be a good talk radio guest, how Terry McMillan became a bestselling author on her own, and
how Elmore Leonard became HOT! Ebook download, $20.00.
Book Marketing 105: Choosing a Book
Distribution System ó This vital mini-guide includes
criteria for deciding how you will distribute your books. Also includes complete
information on 30 distributors, 4 library distributors, 89 book publishers who
also distribute for other publishers, 3 sales representatives to the chains, 27
bookstore wholesalers, 34 library wholesalers, and 23 Spanish-language
wholesalers. Plus a sample book distribution contract. Ebook download, $30.00.