Book Marketing Tip of the Week
September 11, 2007: 9/11 Memorial Day, American Short Story Day,
National Emergency Responders Day
In this issue . . .
-- InStyle magazine
-- Book Marketing Bestsellers blog
-- The Motivational Manager newsletter
-- blogging a book
InStyle is a monthly fashion magazine that does very little with books,
except for their Instant Style section. Send info to the editors at
InStyle, 1271 Avenue of the Americas, New York NY 10020; 212-522-1212. Los Angeles bureau: 11766 Wilshire Boulevard #1700, Los Angeles
CA 90025; 310-268-7200. Web: http://www.instyle.com.
John Huey, Editor-in-Chief
Honor Brodie, Features Editor
James Patrick Herman, Senior Entertainment Editor
Jacqueline Goewey, Senior Design Editor
Sydne Bolden Long, Senior Style Editor, Instant Style. This section
featured two books in their style layouts: Pamela Keech's The Curious
Shopper's Guide to New York City and Candace Simpson-Giles's How
to Be a Lady (2/07).
Jennifer Tung, Senior Beauty Editor
Brandy Shearer, Editorial Producer, InStyle.com
Lisa Rechsteiner, Contributor, Television
Lisbeth Levine, Contributor, Weddings & Home
Book Marketing Bestsellers blog
If you don't visit John Kremer's Book Marketing Bestseller blog on a
regular basis or subscribe to it via RSS, you are missing out on a lot of
resources, information, examples, and tips I have to share. Here are a
few of the entries you might have missed in the past few weeks:
AdWords for Dummies: How to Make Money with Google AdWords
How to Make People Happy
Blog Tours: An Opportunity Not a Loss
Books You've Bought for the Cover
A Book Bought for Its Cover
Some Great First Lines
Are You Worthy of Who's Who? Now You Are!
Book Signings Are Your Best Friends
The Motivational Manager newsletter
This monthly newsletter for managers features a dozen short excerpts
from books as well as 20 to 30 quotes, statistics, anecdotes, and other
tips. Here are a few of the titles that were excerpted in previous issues:
Miss Manners' Guide for the Turn of the Millennium, Indispensable You!,
Arthur Pell's The Complete Idiot's Guide to Managing People, Granville
Toogood's The Articulate Executive, George Fuller's The First-Time
Supervisor's Survival Guide, Charles Garfield's Second to None, Lyle
Sussman's Smart Moves for People in Charge, and more.
Send excerpt suggestions and review copies to the editor at The
Motivational Manager, Carol Jackson, Editorial Director, Ragan's
Management Resources, 111 E. Wacker Drive #500, Chicago IL 60601;
312-960-4140; 800-878-5331; Fax: 312-861-3592.
Email: email@example.com or firstname.lastname@example.org.
blogging a book
A note from a reader: “I see you mentioned a blog that is about a book.
I am actually writing my next book on my blog. Readers can follow along
as the rough draft takes shape, post by post. The working title is From
Z to A about that magic space in between.
“You can find it at: http://evadillners.blogspot.com. It's an exciting
adventure in creativity and a very different way of writing, going public
post by post. My previous books have been written before I showed
them to anyone.” -- Best Regards, Eva Dillner
Have you started blogging your new book? You should be. It's what
Seth Godin does with all his books. It's an easy way to start building an
audience while creating content and getting feedback on your book.
You can have anything you want if you want it desperately enough.
You must want it with an inner exuberance that erupts through the skin
and joins the energy that created the world. — Sheila Graham, author
More great quotes at http://www.quotablebooks.com
Previous: QBR: The Black Book Review / a novel blog /
Spirit of Aloha / another great publicity gimmick / Mother Jones / Bookmarks / More
Next: HearSay with Cathy Lewis / two recycling websites / blogging for
authors / Church & State / The Debutante Ball group blog