In this issue . . .
-- Important Notice: Please Read
-- BookMarket.com Design Update
-- Q&A: Targeting websites
-- annual household spending on books
-- Best Website video on successful websites
-- Seattle Post-Intelligencer blogs
Important Notice: Please Read
This is official notice that I will no longer be answering individual book
marketing questions via email or telephone. I have to take greater
control of my time and I have been way too generous with it answering
lots of people's individual questions. So, here is my offer to anyone who
needs to ask me a question.
1. You can consult with me via a personal consultation. The cost is
going up. It will now be $3,000 per month. That means you pay one fee
to have access to me via phone and email for one month. To arrange
such a consultation, you can email me at JohnKremer@bookmarket.com
or call me at 575-751-3398.
2. I will be hosting a free monthly consulting call where anyone can join
in to ask me questions. No charge. That phone call will be scheduled for
the first Tuesday of every month. I'll stay on the line until every
question is answered. The next call will be on March 4th. Two times
will be made available, one in the afternoon (3:00 p.m. Eastern, Noon
Pacific time) and one in the evening (8:00 p.m. Eastern, 5:00 p.m.
Pacific time) so everyone has a chance to call when they can. I will
announce the phone number to call in and the website URL to access a
week before the call.
Q&A: Targeting websites
Question: I'm trying to follow your advice on how to bring traffic to my
site but I'm hitting road blocks. My book is a mother-daughter memoir so
I googled "memoir" and "mother-daughter memoir." I just got publication
sites for mother-daughter memoirs, couldn't even find an author site to
discuss exchanging links. My book is also about nursing home care - and
abuse - so I googled that and got an endless list of elder abuse lawyers.
I'm now looking into holistic medicine, which is also in my book, but so
far finding stores that sell supplements, and grief support groups - the
grief process is also in my book - but finding counselors who sell their
own books. Please advise!
John's Answer: Be more specific: Google mother-daughter relationships
discussion sites or something like that. Get out of the general categories
dominated by people who have something to sell to the more specific
links where people want to discuss things. Hook up with websites
created by people who want to talk about the subject rather than trying
to sell something.
Once you find a few sites that are perfect for you to link to and get
links back. Ask those sites for help in finding other websites. Or check
out what websites already link to those sites. You can find what sites
link to any other site by searching the following search engines:
Alta Vista: http://www.altavista.com Enter the website URL into
their search form as follows: link:http://www.thesite.com. The form
will return the names of the sites where links to the site were found.
Ask Jeeves: http://web.ask.com Enter links to thesite.com into
their search form.
Google: http://www.google.com Enter link:thesite.com into their
standard search box.
MSN Search: http://search.msn.com Enter link:thesite.com into
their search box.
Yahoo: http://search.yahoo.com Enter link:http://www.thesite.com
into their search box.
annual household spending on books
According to a report from the National Endowment for the Arts, the
annual household spending for books in 1985 was $33 and for 2005 was
$28. That's for an entire household!
Personally, I doubt these numbers. I'm not sure where they got those
numbers, but they don't match anything in my experience. And this
doesn't include just experience with authors and publishers. It includes
a lot of experience talking to people from all walks of life in all areas of
the country -- talking in Wal-Marts, grocery stores, hardware stores,
post offices, airports, sidewalks, and more.
What is your experience? I bet most of the people you know -- friends,
families, neighbors, etc. -- spend more than $28 per year on books.
Best Website video on making $100,000 in a single day
Nelson Bates, the author of the book Best Website: Simple Steps to
Successful Websites, has just made a short video on how you can make
$100,000 in a single day with a website. You can watch the video here:
Seattle Post-Intelligencer blogs
Linda Mohr is the author of Tatianna: Tales and Teachings of My Feline
Friend. The announcement of her new cat blog, Catnip Connection, was
on the the front page of SeattlePI.com on February 14th. Check out
her blog at: http://blog.seattlepi.nwsource.com/catnipconnection.
José Astorga, author of A Bull in a Glass House, is also writing a PI blog
called The Bull's Corridor where he provides insights on how to succeed
at work: http://blog.seattlepi.nwsource.com/thebullscorridor.
God made everything out of nothing, but the nothingness shows through.
Paul Valery, poet and critic
More great quotes at http://www.quotablebooks.com
Previous: Teleseminars on gift market and corporate
sponsorships / Brix Wine Spot / getting people to your website / doing seminars in hotels: contract issues