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Book Marketing Tip of the Week
October 8, 2008: Great Fires Day, Domino Sugar Birthday, Random Hearts Day, Take a Fall Day, Tube Top Birthday

Details on these days — and 18,500 others! — can be found in
John Kremer's Celebrate Today Special Events Data Files.

In this issue . . .
-- When to use Google Adwords for book promotion
-- Free teleseminar: Learn how to create more Internet traffic
-- Books Are Fun shocker
-- Ten Million Eyeballs now online!
-- How to become a socially relevant breaking news expert
-- What you can learn from successful authors

When to use Google Adwords for book promotion
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Eric Werner, in his Atlanta Pay-Per-Click Expert blog, wrote a great tip on how and when to use Google Adwords for promoting a book. Check out his advice at: http://www.atlantaclickadvisor.com/2008/10/when-not-to-choose-adwords.

Free teleseminar: Learn how to create more Internet traffic
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
If you'd like to get more visitors to your website or to create more customers for your book via the Internet, check out a free teleseminar where Annie Jennings will be interviewing John Kremer.

Tuesday, October 14th, 3:00 to 4:00 p.m. Eastern; Noon to 1:00 p.m. Pacific time.

To sign up for this free teleseminar and also get a free CD on The Making of a Million Dollar Expert, go to: http://www.anniejenningspr.com/10_million_eyeballs.htm.

Books Are Fun shocker
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
According to one of our readers, the display marketing company Books Are Fun will be bringing all product development and sourcing in-house to Reader's Digest. The result? Most of the books Books Are Fun will be selling in the future apparently will come from Reader's Digest products.

This is a sad loss to book publishers. That makes Imagine-Nation Books even more important for display marketing book sales.

Imagine-Nation Books, Tim McCormick, Senior Buyer, P.O. Box 27672, Tempe, AZ 85285-7672; 480-838-4309; Fax: 480-820-1011. Email:
TMcCormick@ImagineNation.us or tim@howtobehave.com.
Imagine-Nation Books, Earl Kaplan, President, 4601 S. Nautilus Court, Boulder, CO 80301; 303-516-3400; 877-533-1818; Fax: 303-516-3434. Web: http://www.imaginationbooks.info. Their national network of sales reps set up displays of books and gift items at 50,000 schools, businesses, and hospitals.

Ten Million Eyeballs Event now online
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Beginning on October 28, 2008, John Kremer will be presenting his Ten Million Eyeballs Event as an online webinar series, complementary Q&A sessions, and an on-going updated membership site. This online course will sell for only $997 but if you sign up before October 25th, you can sign up for only $497. You save $500!

Read all about this new online program at the following website:
http://www.tenmillioneyeballs.com.

How to become a socially relevant breaking news expert
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
If you'd like to learn how to become a breaking news expert and get tons more media and online attention, listen to the teleseminar I'll be doing with top publicist Annie Jennings of Annie Jennings PR.

Wednesday, October 22nd, 8:00 to 9:00 p.m. Eastern; 5:00 p.m. to 6:00 p.m. Pacific time.

Sign up for the teleseminar and also get a free CD on How to Use Competitive Strategic Positioning to Build Your Business, go to: http://www.anniejenningspr.com/johnkremer.htm.

That website will also tell you more about the teleseminar and what you will learn if you join in. It's free. Join us if you can.

What you can learn from successful authors
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
If you've ever wondered what successful authors do different from the rest of us, listen in on a free teleseminar that my friend Steve Harrison is offering tomorrow (Thursday, October 9th).

During this teleseminar, he'll reveal the seven key things that successful authors do differently. He reveal the secrets not only of rich famous authors but also from less famous authors who are making a six-figure to seven-figure income selling books.

Join this free 75-minute telephone seminar this Thursday, October 9th, at either 2:00 p.m. Eastern (11:00 a.m. Pacific) or 7:00 p.m. Eastern (4:00 p.m. Pacific). To participate, sign up for the teleseminar at: http://www.freepublicity.com/RichAuthorSecrets/?10005

Quotable Books
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Miracles: You do not have to look for them. They are there, 24/7,
beaming like radio waves all around you. Put up the antenna, turn up
the volume—snap... crackle... this just in, every person you talk to is
a chance to change the world. — Hugh Elliott, blogger

Click on the above book cover to order this great collection as a Word ebook for only $7.00.

More great quotes and quotable books at http://www.quotablebooks.com


Previous: WhatToDoWithTheKids.com / Popular Mechanics / specialty booksellers

Index: http://www.bookmarket.com/tipsindex.htm

Next: author success story: local TV / Ten Million Eyeballs / BookRix.com
The Versatile Freelancer / great testimonial / Nautilus Book Awards /
Imagine Nation Books / author success story: iPhone novel / writing greeting cards


Copyright © 2008 by book marketing expert John Kremer
Email: JohnKremer@bookmarket.com

Open Horizons, P O Box 2887, Taos NM 87571