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Book Marketing Tip of the Week
May 4, 2009: Fear of Astrology Day, Melanoma Monday, 4-H Birthday, National Plastics Day, Chinese Youth Day, Folding Umbrella Birthday, Great Lakes Awareness Day, National Small Business Day, Relationship Renewal Day

Details on these days and 18,500 others! can be found in
John Kremer's Celebrate Today Special Events Data Files.

In this issue . . .
-- Hand-written notes sell books
-- Twitter matters
-- reader success story: Twitter and blurbs
-- specialty retailers

Hand-written notes sell books
Here is a book marketing technique passed on by reader Arnold Howard:

Last week I received a one-page flyer from author Robert Humphrey about his book Once Upon a Time in War. It contained a hand-written note that said he had found my name from a review I left at Amazon.

I was impressed, because the envelope and notation were hand-written by the author and included his email address. His book looked interesting, so I bought it. It came in the mail yesterday.

Because the author took the time to send me a personal note, he not only sold a hard cover book but started a relationship with a reader.

Sending a note to reviewers is a great way to get reviews on Amazon. With a moment of research, you can find their addresses.

Twitter matters
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~'s Alexa rank was 169,425 in late January. On May 3rd's Alexa rank was 89,308! That 80,000 jump was due to my Twitter activity.

As a bonus, 10% of the visitors to now come directly from Twitter. That's about 10,000 new unique visitors each month coming from Twitter. Are you on Twitter yet? Why not?

Twitter resources:

The 30-Day Twitter Challenge (how I got 9,500 followers in three months and jumped my Alexa rank 80,000 points): 2009/03/30-day-twitter-challenge.html

How to Get Retweeted on Twitter:

Book Marketing Tweets:

Book Marketing Twitterview:

126 Ways to Tweet:

reader success story: Twitter and blurbs
Here's a success story from Andrew Skelly, one of the students in my Ten Million Eyeballs online marketing course . . .

I have implemented some of the Twitter strategies we talked about during the Q&A teleseminar and in just over a week I went from 200 followers to over 2400 and climbing. People are downloading the first five chapters of my book and giving me rave reviews on Twitter. Also I just got a request to do a blogtalkradio interview.

Plus in the past week I have already received some amazing book endorsements from Joe Sugarman, Carrie Wilkerson, and Dr. Kevin Hogan for The Amazing Millionaire Formula. You can read them on my website at

Andrew's The Amazing Millionaire Formula is an inspiring read, well worth
reading more than once. Keep it by your bedside for daily inspiration.

For more information on John Kremer's Ten Million Eyeballs online marketing course, see

specialty retailers
Here are a few more specialty retailers who sell books . . .

Barefoot Beads, 3060 East 20th Street #D, Farmington, New Mexico 87402; 505-564-3766. Email: Beading books and supplies.

Billy the Kid Museum Gift Shop, 1601 E Sumner Avenue, Fort Sumner, New Mexico 88119; 505-355-2380. Billy the Kid books and memorabilia.

The Cavern Bookstore, Michael Duran, Carlsbad Caverns, P O Box 1417, 727 Carlsbad Caverns Highway, Carlsbad, New Mexico 88221-1417; 505-785-2484. Email: Web: Art, nature, and science books, posters, videos, and more.

Explora Ideas Store, 1701 Mountain Road NW, Albuquerque, New Mexico 87104; 505-224-8300. Web: Ideas features books, science kits, puzzles, constructive toys, kaleidoscopes, plasma spheres, and other gift items.

The Gallery Store, Albuquerque Museum of Art & History Store, 2000 Mountain Road NW, Albuquerque, New Mexico 87104; 505-242-0434. Email: Web: Art and history books and gifts.

Indian Pueblo Cultural Center Gift Shop, 2401 12th Street, Albuquerque, New Mexico 87104; 505-843-7270. Web: Native American art, jewerly, pottery, gifts, books on tribal life, and Native American music and videos.

The Kitchen Gallery, 302 N Main Street, Lakeport, California 95453; 707-262-0422. Email: Gifts, gadgets, and books for cooks and entertainers.

Kokopelli Quilting Company, 5711 Carmel Avenue NE #B, Albuquerque, New Mexico 87113; 505-821-7400; 800-530-8995. Web: Quilting books, fabrics, patterns, and supplies.

Quotable Books
And a mouse is miracle enough to stagger sextillions of infidels.
Walt Whitman, poet, Leaves of Grass

Click on the above book cover to order this great collection as a Word ebook for only $7.00.

More great quotes and quotable books at

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Next: NSA Virginia / BookExpo America in NYC / Ten Million Eyeballs Red-Hot Special / specialty retailers / reader success story: selling foreign rights / Author 101 University in New York City

Copyright 2009 by book marketing expert John Kremer

Open Horizons, P O Box 2887, Taos NM 87571