Book Marketing Tip of the Week
August 17, 2009: American Outlaws Day, Self-Starting Day, Get Out of the Rat Race Day, Birthday of the WrenchDetails on these days — and 18,800 others! — can be found in
John Kremer's Celebrate Today Special Events Data Files.In this issue . . .
-- Three free downloadable e-books on writing
-- 21st Century Book Marketing Event: October 10th and 11th
-- Nautilus Book Awards - 10th Year - Early Entry Discount
-- Get 5,000 Twitter followers
-- National Publicity Summit coming: October 21st to 24th
-- Creating Events and Getting Sponsors
-- Author 101 University: October 30th and 31st
-- Use FriendFeed to Find a Ton of CustomersA ton of seminars are coming up this fall that you might want to attend. This newsletter is going to feature more than a few. I apologize for the overload, but these are events you might want to consider. And I would not want you to miss them if they fit into your book marketing plans.
Three free downloadable e-books on writing
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On the Survival of Rats in the Slush Pile by Michael Allen -
http://www.kingsfieldpublications.co.uk/rats.PDFThe Truth about Writing by Michael Allen -
http://www.scribd.com/doc/17414179/The-Truth-about-WritingHow to Write a Short Story That Works by Michael Allen - http://www. scribd.com/doc/18092726/How-to-Write-a-Short-Story-that-Works
21st Century Book Marketing Event: October 10th and 11th
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Join me, Jack Canfield, Arielle Ford, Mike Koenigs, Dan Poynter, Peggy McColl, Dan Hollings, Marci Shimoff, and many others at this incredible book marketing event. I really don't know how they're going to fit all the good info into 2 short days, but I know they will. Come to the Catamaran Resort in San Diego, and learn . . .* Publishing and distribution options for your book
* Secrets of attracting web traffic and building your list
* Using 21st century PR techniques to propel your book sales
* Beyond the bookstore sales via webinars, viral videos, podcasts, etc.
* Social networking on steroids: Facebook, Twitter, LinkedIn, etc.
* Creating bestsellers - online and offlineFor more information on the event, go to:
http://www.21stcenturybookmarketing.comTo sign up for this event (and save $50), go to:
http://www.mixiv.com/vp/60394/1917I'm going to learn a lot myself at this event and have a lot of fun in the sun on the side. Come join me in wonderful San Diego.
Nautilus Book Awards - 10th Year - Early Entry Discount
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Publishers & Authors - Enter Your Life- and World-Changing Books (& Audio Books) in the 2010 Nautilus Book Awards. 28 categories including 5 for children and teens. For guidelines & entry forms enter now & save! For more information, email: marilyn@nautilusbookawards.comGet 5,000 more Twitter followers
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Last week I said that there are two ways you can get 5,000 more Twitter followers in the next four weeks.1. Read my Twitter Mania Manual and do what it says. Download it for free at http://www.bookmarket.com/50WaystoTweet.htm
2. Pay me (John Kremer) $1,000 and provide me with access to your Twitter account, and I will add 5,000 new followers to your Twitter profile in the next four weeks. Note: This offer is only good for authors who have fewer than 5,000 current followers on Twitter. If you'd like to take advantage of this offer, email JohnKremer@BookMarket.com
I am proud of all of you for taking the first choice above. I offered the second option because I was told that many people wanted hands-on help to follow my simply guidelines in the free Twitter Mania Manual.
Well, no one took me up on that offer. Note: It was a legitimate offer. I would have helped any author to get legitimate, targeted, interested, non-spamming followers -- 5,000 people who would have had a real and legitimate interest in the author's work.
I am glad that all of you took the first option, because Twitter is all about building real relationships. And those are always better to build yourself rather than pay someone money to do it for you.
Why would anyone want 5,000 followers on Twitter? Simple. Your followers pay attention to you. Not every tweet, but enough tweets to justify you spending some time on Twitter. As noted before, my increased activity on Twitter (and 14,000 additional followers) has led to my BookMarket.com website going from an Alexa ranking of 169,000 to 95,000 (and as low as 80,500). A lower ranking reflects much more traffic to a website. Traffic leads to sales and increased word-of-mouth.
If you would like my guidance and feedback while you do it yourself, I'd be happy to help. For that service -- one month of Twitter feedback -- the fee is only $200. But you can do it well for yourself simply by reading and following the advice in the free Twitter Mania Manual. Download for free at http://www.bookmarket.com/50WaystoTweet.htm
If you want my feedback, email JohnKremer@BookMarket.com or call 575-751-3398.
National Publicity Summit coming: October 21st to 24th
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My friend Steve Harrison is hosting another National Publicity Summit where you can meet top journalists and producers face-to-face -- and pitch them you and your book. The Summit is always limited to 100 attendees, so it will sell out quickly.Besides the opportunity to meet big-time producers and editors, you also get to hear some of the top speakers on getting major publicity.
You can find out more by clicking here:
http://www.NationalPublicitySummit.com/?10005On the other hand, if you're just looking for a way to boost your book to bestseller status, listen in to a free telephone call with bestselling author Peggy McColl. To register for the free call on Tuesday, August 18th, go to http://www.bestsellerblueprintcall.com/?10005
Creating Events and Getting Sponsors
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Roberta Vigilance has just released two inexpensive ebooks on How to Plan Sponsorship Events (39-page ebook for $14.99) and How to Secure Sponsors Successfully (22-page ebook for $18.99). If you are looking for sponsors and wanting to organize special events, check out her ebooks. You can download them right away by going to her website: http://www.EventsAndSponsors.comRoberta has created events for Tommy Hilfiger and King Bravel Records plus secured sponsorships from Adidas, Rite Aid, Roc-A-Wear, and Kinko's.
Author 101 University: October 30th and 31st
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I will be in Las Vegas for Rick Frishman's Author 101 University coming up on October 30th and 31st. This two-day mega-event features many great speakers, including Mike Koenigs, Berny Dohrmann, Mark Victor Hansen, Brendon Burchard, James Malincheck, Mary Glenn, Tom Antion, Alex Carroll, and Stefanie Hartman.Bring your spouse, partner, special friend or good buddy for free and enjoy a great few days at a wonderful spa, the Green Valley Ranch and Spa. Rooms are only $75 per day.
Click here for the early bird special: http://budurl.com/kz7b
To save $100 off your registration fee, use the code LUCKYBIRD
Use FriendFeed to Find a Ton of Customers
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This tip is provided by Michael Volkin, author of Social Networking for Authors. For more tips, see http://www.sellatonofbooks.com.FriendFeed.com [now owned by Facebook] is a website that in one place aggregates your friend’s (or potential customer’s) streams from across different social sites. In other words, from one user, you can view real-time updates from Twitter posts, Facebook updates, and tons of other websites. FriendFeed can be an extremely useful website for finding your target audience and selling books, but be careful of its addictive nature. FriendFeed can easily give you information overload and you could get lost for hours clicking away at the vast amount of information.
To sell books on FriendFeed, simply create an account. Once your account has been created, log in and click Browse/edit groups (bottom right side of the page). Here, you can search for groups where your target audience may be. For example, if your book is on sailboats, look for a boating club, or sailboat enthusiast group. Join the group and start communicating with potential customers instantly.
Link up with me on FriendFeed and I’ll show you how to sell more books. Log in, click “browse/edit friends” in the middle of the page on the right hand side. Then, click “find/invite friends”, and in the text box type mvolkin. Once my picture pops up, simply click “subscribe.”
Quotable Books
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Reality is that which, when you stop believing in it, doesn’t go away.
— Philip K. Dick, novelist
Click on the above book cover to order this great collection as a Word ebook for only $7.00.
More great quotes and quotable books at http://www.quotablebooks.com
Index: http://www.bookmarket.com/tipsindex.htm
Copyright © 2009 by book marketing expert John Kremer
Email: JohnKremer@bookmarket.com
Open Horizons, P O Box 2887, Taos NM 87571
