In this issue . . .
-- Kindle, Sony Reader, and ebooks formatting
-- Flying Pen Press specialty imprint featuring platforms
-- John Kremer's teleseminar series
-- local newspapers and magazines
-- Twitter tip helps author - update
Kindle, Sony Reader, and ebooks formatting
Reader question: As always I LOVE your weekly tips! This email is for a
request FOR a tip from you. It seems e-book readers are making a fast
paced entry into the market. With Amazon's Kindle and Sony readers at
the starting line, now Best Buy & Verizon and Barnes and Noble are
quickly moving into place for the race....do you have a tip on who to
query and how to do so for e-book versions of our books? Any advice
or insight as to how and whom could be possible contacts to get our
books marketed along with the big boys?
John's answer: You really don't need to query anyone. There are a
number of companies that will format your book for whatever new
e-reader formats that come out. The cost of such conversions is
generally under $500.
As for marketing your ebooks, there are no secrets for competing
against the big boys. You market ebook versions just like print versions:
publicity, speaking, direct mail, online marketing, etc. Every ebook store
will stock your ebook (they all want to be the most complete stores).
Having said that, I believe that most of these ebook formats will go the
way of the dodo bird as soon as Apple comes out with its new tablet
computer (predicted to be a blend between an iPhone and a netbook
computer). A better designed Kindle with full color and cool apps. Who
would want a one-function reader versus a cool tablet computer? Once
the Apple tablet comes out, you will need only one ebook format: the
one Apple chooses.
Flying Pen Press specialty imprint featuring platforms
Flying Pen Press is looking to add imprints for established platforms.
These include imprints for popular personalities, bloggers, organizations,
and bookstores. Flying Pen Press creates books that the platform owner
approves, and the platform owner earns a fee for each book sold. The
goal is to match writers and books with platforms and brands to enhance
the marketing of the books.
To learn more about these special imprints, contact David Rozansky via
email at publisher@FlyingPenPress.com or by calling 303-375-0499.
Local newspapers and magazines
Here are a few of the special-interest local newspapers and magazines
I discovered during my trip to Arizona, San Diego, Los Angeles, and Las
Vegas several weeks ago:
Awareness, 5753-G Santa Ana Canyon Road #582, Anaheim,
California 92807; 714-283-3385; Fax: 714-283-3389. Email:
info@awarenessmag. com. Web: http://www.awarenessmag.com. New
- Darby Davis, Editor
- Sonia von Matt Stoddard, book reviewer
- Kathy De Santis, book reviewer
- Lyda Whiting, kid's reviewer
Inside Outside Southwest, P O Drawer A, Durango, Colorado 81302;
970-375-4538. Email: email@example.com.
Web: http://www.inside outsidemag.com. Monthly magazine features
regional travel, nature, etc. Also features articles from book authors.
L.A. Tails, 866-803-TAILS; Fax: 773-561-3030. Email: firstname.lastname@example.org.
Web: http://www.tailsinc.com. Monthly pet newspaper for Los Angeles.
Note: other Tails magazines are published in Boston, Chicago, New York,
Indianapolis, Philadelphia, Phoenix, Portland, and St. Louis. The October
issue featured mini-reviews of The Complete Guide to Holistic Cat Care
and Paws & Effect.
Mountain Gazette, SKRAM Media, 1260 Yellow Pine Avenue, Boulder,
Colorado 80304; 303-225-4628; Fax: 303-417-1371.
Web: http://www. mountaingazette.com. Monthly regional magazine
covering the Rocky Mountain area.
- M. John Fayhee, Editor. Email: email@example.com
- Brendan Leonard, book reviewer, Mountain Media. Email:
firstname.lastname@example.org. In October, he reviewed Royal
Robbins's memoir, To Be Brave, and the No Impact Man movie.
- Peter Kray, Gear/Poetry Editor
- Luke Laeser, Online Editor
Mountain Living Magazine, 1751 S Thompson Street, Flagstaff, Arizona
86001; 928-779-1877; Fax: 928-773-1934. Web: http://www.namlm.com.
A monthly magazine featuring lifestyle and leisure info for Flagstaff. In
the October issue, they reviewer Fredrick Swanson's biography, Dave
Rust: A Life in the Canyons.
- Seth Muller, Editor; 928-913-8668
Natural Awakenings, Phoenix, P O Box 93566, Phoenix, Arizona 85070;
480-488-9237; Fax: 602-357-7473. Web: http://www.naturalaz.com.
This monthly new age magazine features articles from book authors.
- Eric Sells, Editor and publisher
Natural Awakenings, Santa Fe, 40 E Via Plaza Nueva, Santa Fe,
New Mexico 87507; 505-424-1515.
Email: publishernnm@naturalawakeningsmag. com.
This monthly new age magazine features articles from book authors.
- S. Alison Chabonais and Erin Floresca, Editors
Prime Time Monthly News, Mirror Image Inc., 925 Luna Circle NW,
Albuquerque, New Mexico 87102; 505-880-0470. Email:
primeedit@swcp. com. Web: http://www.primetimemonthly.com.
Monthly magazine for seniors.
- Barbara Armijo, Managing Editor
Sweat Magazine, 5743 E Thomas #2, Scottsdale, Arizona 85251;
480-947-3900; Fax: 480-947-1215. Email: email@example.com.
Web: http://www.sweatmagazine.com. Features exercise articles
from a number of book authors.
Twitter tip helps author - update
In last week's newsletter, I featured an email from a reader thanking me
for a tip on following journalists on Twitter.
I used your tip to follow journalists on Twitter in my niche audience
(Food). I received a direct message from Bill Daley, Food & Wine Critic
of the Chicago Tribune. He just happened to be writing an article on Fall
Entertaining and received my follow. He asked me for content for the
article and I gave him some of my best tips. The article was featured in
the Food Section of the Chicago Tribune. - Patricia Mendez, author,
Easy Entertaining for Beginners
As a follow-up to that note from last week, a reader asked for more
details on the tip. Here is my response:
The tip was to follow journalists on Twitter. Just that. Because they will
often follow you back. And that can make a difference. And, of course,
they might also check out your Twitter profile and contact you for a story.
To find reporters, editors, and other media people to follow, you can
use the Twitter search function. Or, better yet, use some of the
Twitter resources at http://www.bookmarket.com/twitter-people.htm.
You must have chaos within you to be able to give birth
to a dancing star. — Friedrich Nietzsche, philosopher
More great quotes and quotable books at http://www.quotablebooks.com
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Author Hour: top 50 novelists / another way to get radio publicity / How to Work
with Freelance Writers to Boost Free Publicity / Reading Library for
Underprivileged Children / MyMediaInfo media database / Kindle formatting services