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Book Marketing Tip of the Week
January 4, 2010: Blender Birthday, Braille Literacy Week, Great Society Birthday, Happy Nude Year, Short People Day, Plastic Carpeting Day, Roller Skates Birthday, Trivia Day

Details on these days — and 18,800 others! — can be found in
John Kremer's Celebrate Today Special Events Data Files.

In this issue . . .
-- specialty retailers
-- Some very valuable tweets you might have missed
-- John Kremer talks with bestselling author Mark Victor Hansen
-- John Kremer talks with book publicity guru Rick Frishman

specialty retailers
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Here are a few specialty retailers who sell books as well as gifts, DVDs,
videos, supplies, and related items.

Base Camp Store, American Mountaineering Museum, 710 10th Street,
Golden CO 80401; 303-996-2755. Email: info@mountaineeringmuseum.org.
Web: http://www.mountaineeringmuseum.org. The adventure gift shop is operated in cooperation with the Colorado Mountain Club.

Children's Museum of Denver Gift Shop, 2121 Children's Museum Drive, Denver CO 80211; 303-433-7444; Fax: 303-433-9520. Email:
information@cmdenver.org. Web: http://www.mychildsmuseum.org. Children's gifts, books, and toys.

Depot General Store, Colorado Railroad Museum, 17155 West 44th Avenue, Golden CO 80403; 303-279-4591; 800-365-6263. Web:
http://www.coloradorailroadmuseum.org. Railroad gifts and books.

The Shop at the Gardens, Denver Botanic Gardens, 1005 York Street, Denver CO 80206; 720-865-3543; Fax: 720-865-3725. Web:
http://www.botanicgardens.com. Features more than 10,000 plants, gifts, books, and more.

Shop MCA, Andrew Lynes, Shop Manager, Museum of Contemporary Arts, 1485 Delgany Street, Denver CO 80202; 303-298-7554; Fax: 303-298-7553. Web: http://www.mcadenver.org. Art and photography gifts, books, apparel, etc.

Wings Over the Rockies Air and Space Museum Store, Nancy McCurdy, Store Manager, 7711 East Academy Boulevard, Denver CO 80230-6929; 303-360-8535; Fax: 303-360-5328. Email: museumstore@wingsmuseum.org. Web: http://www.wingsmuseum.org. Aviation books, apparel, and gifts.

Some valuable tweets you might have missed
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Here are some of my recent Twitter tweets that I think you will find valuable or informative:

-- RT @lancearmstrong A bottle of wine contains more philosophy than all the books in the world. - Louis Pasteur

-- Inspiring stories of first-time published novelists: http://bit.ly/litagents

-- The top 100 most-watched non-music web videos of 2009: http://bit.ly/4CwjfD

-- Life is a gift full of surprises. Live it. Don’t sleep through it, especially when you have the choice. - Faith Hill, singer

-- Apple's new tablet iSlate: a Kindle killer. And book killer? http://bit.ly/8iSwJx

-- Ten Twitter tips for book publishers (and authors): http://bit.ly/6WRY7b

-- iTouch downloads surpassed iPhone app downloads for the first time this week: http://bit.ly/4X9f4s

People You Should Know teleseminar series
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Just a note of appreciation for your teleseminar series. What I've found
so valuable about the teleseminars is that they not only teach how to
market books generally, but they also allow me to ask a current expert
on the telephone questions about how to market MY book. That is so
unique and valuable.
- Jim Wawro, author, Ask Your Inner Voice

If you'd like to take part in this informative series of teleseminars, you
can sign up for less than $1 per seminar here: http://bit.ly/jwu6K.

For more information on the people and topics for upcoming teleseminars,
click here: http://www.bookmarket.com/friendsteleseminars.htm

Below are the next two teleseminars in the series

John Kremer talks with bestselling author Mark Victor Hansen
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Mark Victor Hansen, CEO, Mark Victor Hansen & Associates and co-author of the bestselling Chicken Soup for the Soul series. He has sold over 157 million books worldwide.

Tuesday, January 5th at 6:00 p.m. Eastern

Here's what Mark will teach you during this teleseminar . . .

* How to write a best seller fast.
* How to choose a killer title that will continuously generate sales.
* Discover the tools to turn your book into an empire.

John Kremer talks with book publicity guru Rick Frishman
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Rick Frishman, co-founder of Planned TV Arts, president of Morgan James Publishing, and creator of the Author 101 Universities. He is the co-author of 11 books, including national bestsellers Guerrilla Publicity, Networking Magic, and Where's Your Wow? The 2nd edition of Guerrilla Marketing for Writers will be published in January 2010.

Wednesday, January 6th at 8:00 p.m. Eastern

Here's what Rick will reveal during this teleseminar . . .

* Why publicity is 100 times better than advertising.
* Working with a PR firm for maximum effectiveness.
* The 6 words every author wants to hear, but very few do...
* Getting on Oprah: how do you do it and when you should go after it.
* Real life stories about the legends and what you can learn from them.
* What does a publicity department do for you at a publishing firm
-- and what that means for you.
* Designing a press release that will get the media to call you.
* Understanding the pluses and minuses of radio, TV and other media.
* How to create a press kit that will get noticed and get you coverage.
* Maximize your effectiveness when you're in front of the media.

Quotable Books
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
I have found that if you love life, life will love you back.
— Arthur Rubenstein, pianist

More great quotes and quotable books at http://www.quotablebooks.com


Previous: Free publishing seminars / some valuable tweets /
specialty retailers / Query Letter Contest / Costco Connection

Index: http://www.bookmarket.com/tipsindex.htm

Next: John Kremer's birthday gift / People You Should Know teleseminar / JV Alert Live / National Indie Excellence Awards


Copyright © 2010 by book marketing expert John Kremer
Email: JohnKremer@bookmarket.com

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