Book Marketing 105: Choosing a Book Distribution System - This vital mini-guide includes criteria for deciding how you will distribute your books. Also includes complete information on 30 distributors, 4 library distributors, 89 book publishers who also distribute for other publishers, 3 sales representatives to the chains, 27 bookstore wholesalers, 34 library wholesalers, and 23 Spanish-language wholesalers. Plus a sample book distribution contract. Ebook download, $30.00.
Top 700 Independent Bookstores - This database features 740 stores with address, book buyer, owner, event coordinator, phone, fax, email, website, and more! Cost: $40.00. This data file features an updated list of the largest indie bookstores that work with authors and buy books from indie publishers. The report comes as a data file download (your choice of Microsoft Access, Excel, or rich text format). The data files do require that you know how to use a database or word-processing program.
More great quotes at http://www.quotablebooks.com
The Art of Living: Artists, Poets, Photographers, Architects, Designers, Cartoonists, Writers, Novelists, and Critics on Art and Life: http://amzn.to/ccAJh8
The Business of Life: Business people and others on life, business, careers, the workplace, economics, investments, jobs, money, and more: http://amzn.to/bXp3Pd
How to Act: Advice on How to Live and Act from Actors, Models, Comedians, Directors, Producers, Playwrights, and Screenwriters: http://bit.ly/bJnqvz
The Big Bad Book of Blonde Jokes: http://amzn.to/9hdFRr
In this issue . . .
- Test your book titles
- People You Should Know Teleseminar: Book Marketing Tips
- Instant Teleseminar 2.0
- Tweets you can use
- Specialty retailers
- Websites for promoting books (including iPhone stimulator)
Test your book titles
How did Tim Ferriss come up with the title for his bestselling book, The 4-Hour Body? Simple. He asked. And then he tested. He ended up surveying about 4,000 people in three separate rounds to come up with that title.
For his bestseller, The 4-Hour Workweek, he test 12 titles using Google Adwords. He tested various keywords related to the book (such as "world travel" and "401K"). The ads displayed the title of the book as the headline and the subtitle as the ad text. Then he checked the clickthroughs to see with title drew the most interest.
How do you test the titles of your books?
People You Should Know Teleseminar: Book Marketing Tips
Wednesday, December 1st, 8:00 p.m. Eastern, 5:00 p.m. Pacific - John Kremer, author of 1001 Ways to Market Your Books and webmaster at BookMarket.com. Topic: Everything you always wanted to know about book marketing and now have a chance to ask. This is the third Q&A session. Part 3.
You can spend $500 per hour to consult with John, or join this Q&A teleseminar for only $37 - and get all 50 other teleseminars included free!
Sign up now by clicking here: http://bit.ly/jwu6K. The fee is only $37 for all 52 teleseminars.
Instant Teleseminar 2.0
The service I use to create my teleseminars is Instant Teleseminar. I love using it. Easy to set up. Easy to use. Great archiving of every teleseminar. I use the service not only for teleseminars, but also for recording consultations and other phone conversations that I want to keep.
My friend, Rick Raddatz, is now launching a new version of the service. He calls it Instant Teleseminar 2.0. You can find out more about the re-launch at http://InstantTeleseminar.com/?x=1246750
Here are a few more reasons why you should incorporate Instant Teleseminar into your marketing program and website design:
Most web visitors stay for anywhere from 30 seconds to 5 minutes on a new site. You can keep them on your website longer if you give them something to listen to. A 5- to 20-minute audio will keep them on your site longer.
If you host a teleseminar, your visitors will stay with you for the full half hour, hour, or more to participate in your event. Again, they'll only spend a few minutes with you on your website.
Audio is a great way to sell. People can hear your voice, not just read your words. It's a double whammy of goodness.
Audio is a great way to greet people who come to your website. Instant Teleseminar makes it easy for you to record anything (even if you don't invite anyone else to listen in). Just phone the number they give you at the specified time, click record, and talk.
Instant Teleseminar makes it easy to record interviews with other people, whether you are using those interviews to research a book, to offer the interviews for free listening by your website visitors, or to create a new product (like my People You Should Know teleseminar series).
You can get a free 21-day trial to Instant Teleseminar 2.0 by going here: http://InstantTeleseminar.com/21-day-trial.asp?x=1246750
Note: The new 2.0 version of Instant Teleseminar comes with a training system to get you up and running with profit-building teleseminars.
Tweets you can use
There are some great book marketing lessons and tips included within these short tweets.
=> A WordPress.com user has violated my copyright, but I can't find any way to report it to WordPress.com.
=> Also found a Blogspot user who violated the same copyright, but Blogger has a way to report copyright abuse. WordPress.com doesn't.
Both blogs copied all of the content from this page: http://www.bookmarket.com/newnovels.htm. [Result so far: the WordPress blogger has deleted his blog post stealing my content. No word yet from blogger.com.]
=> I just earned a Level 1 Networker Badge on @HuffingtonPost! http://huff.to/awVu9J How curious.
=> Twitter can make you smarter - better grades - http://bit.ly/9JKu4h
=> Just complete lesson 4 of my 10-lesson 15,000 Eyeballs Internet marketing program: http://www.bookmarket.com/15000eyeballs.htm
=> Book Marketing Tip 9 - Do something every day. If you want to sell more books, do something every day for every book you love. #bm
=> Book Marketing Tip 9-2 - Call someone. Write a letter. Create Internet links. Update your website. Write a related blog. Give a talk. #bm
=> Book Marketing Tip - Just do it! A great slogan for a shoe company. Practical advice for any book author or publisher. #bm
=> Sell 100 to 200 books in two weeks or less. Details: http://bookmarket.com/realfastbookmarketing.htm. Book marketing fast and easy.
=> The Best Time of Year to Query Literary Agents - http://blog.bookmarket.com/2010/11/best-time-of-year-to-query-agents.html
=> RT @Lawrencebland Don't forget that behind every tweet is a person with dreams. Help them reach theirs and they will help you! :)
Follow more of John's tweets at http://twitter.com/johnkremer
Here are a few more retail stores that sell books on particular subjects:
Arrowsmith's, Marilyn and Murray Arrowsmith, 963 Calle La Placita, Lincoln, New Mexico 88338; 575-653-4034. Email: firstname.lastname@example.org. Features Western gifts, souvenirs, apparel, and kid's stuff. They carry 200 titles of western, outlaw, cowboy, Native American, New Mexico, and Billy the Kid books.
Auburn Cord Duesenberg Automobile Museum Store, 1600 S Wayne Street, Auburn, Indiana 46706; 260-925-1444, ext. #12; Fax: 260-925-6266. Web: http://www.automobilemuseum.org. Features automotive gifts, apparel, and books (including some regional Indiana books).
Biggs Museum of American Art Gift Shop, 406 Federal Street, Dover, Delaware 19901; 302-674-2111, ext. 105. Email: email@example.com. Web: http://www.biggsmuseum.org. Features art books, gifts, posters, notecards, and more.
Delaware Art Museum Store, Connie Cordeiro, Museum Shop Manager, 2301 Kentmere Parkway, Wilmington, Delaware 19806; 302-351-8542. Email: firstname.lastname@example.org. Web: http://www.delart.org. Features art books, posters, cards, gifts, toys, and art glass.
Delaware Museum of Natural History, Museum Store, Terri Reed, Director, 4840 Kennett Pike, P O Box 3937, Wilmington, Delaware 19807-0937; 302-658-9111, ext. 324; Fax: 302-658-2610. Email: email@example.com. Web: http://www.delmnh.org. Features natural history and science books, kits, t-shirts, gifts, games, puzzles, and more. Plus garden accessories.
Fun in Store, Delaware Children's Museum, 550 Justison Street, Wilmington, Delaware 19801; 302-654-2340. Web: http://www.delawarechildrensmuseum.org. Features children's books, toys, gifts, and kits.
Garrett Historical Railroad Museum Gift Shop, 300 N Randolph Street, Garrett, Indiana 46738; 260-357-5575. Features railroad gifts, books, and more.
National Automotive and Truck Museum Store, 1000 Gordon M Buehrig Place, Auburn, Indiana 46706; 260-925-9100. Email: firstname.lastname@example.org. Web: http://www.natmus.org. Features automotive gifts, apparel, and books.
Western Traders, 1300 El Paseo #B-3, Las Cruces, New Mexico 88005; 575-527-1470. Web: http://www.westerntraders.com. Features beads, beading supplies, books, and more.
Websites for promoting books (including iPhone stimulator)
Here are a few more websites that might help you promote your books:
The Book Marketing Network: http://www.thebookmarketingnetwork.com - Now featuring 6,136 book authors ready to network with you. Free to join. Free to stay and use year after year.
The iPhone Stimulator: http://iphone4simulator.com/m.bookmarket.com - To see how your mobile website or app will work on an iPhone (from your home computer), simply go to iphone4simulator.com or, better yet, simply add your mobile website URL to the end of the .com like I did for the BookMarket.com mobile website above. Easy to use, and very effective.
Write to Sell: http://www.writetosell.com - Allows authors to list and promote their books for free. Quick and easy to use.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away. - Antoine de Saint-Exupery, poet and aviator
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